![[QUĀY.jo]](https://theartofonlinebusiness.com/wp-content/uploads/2023/10/AOOB-Logo-White-150x118.png){kind=logo}
Kasey D’Amato, a seasoned Business Advisor and Executive Coach, is back to dive deeper into how to effectively navigate challenges in your online course business. She expands on the ‘VIBE’ strategy—Vision, Intentionality, Balance, and Evolution—which aims not just to survive tough times but to thrive beyond them. Kasey’s insights are particularly crucial for anyone looking to lead confidently, whether you’re steering a team or managing solo projects.
Watch the previous episode ‘V.I.B.E. Your Way to Success: Kasey D’Amato’s Guide to Vision, Balance, and Resilience for High Achievers’
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
- Get 1:1 Meta Ads Coaching from Kwadwo!
- Say hi to Kwadwo on Instagram
- Subscribe to The Art of Online Business’s YouTube Channel
Kasey’s Links:
- Connect with Kasey on LinkedIn or Instagram
- Get her Time Blocking Tool!
- Get her Business Growth Cheat Sheet!
Speaker 1:
So welcome back to the Art of Online Business podcast. I have my co-host here, jamie Hi Hi. She’s my wife and if you haven’t heard yet, she’s the new co-host. Well, new-ish. It’s been like what? Like eight episodes now, something like that, something like that. Yeah, so she’s been managing Facebook ads.
Speaker 1:
You know behind the scenes in the business, getting good results, and if you cannot see our guest, hop into the show notes and click over to YouTube so you can see our guest. She’s over there smiling. Her name is Casey D’Amato and she has quite the bio. Just get ready for this episode. I met her, casey. We met in person at an event in Dallas called Make your Mark Live, and I know I said this before we hit record, but I’ll say it again. I just remember that your talk was so inspiring and helpful, and then I confessed to you that I didn’t remember what you had shared, but I was like I looked at our DMs right after I heard it. I’m like, please come on our podcast, and you were kind enough to get on here and record an episode.
Speaker 2:
So don’t feel bad, casey. He doesn’t remember, like what he wore yesterday or things that I tell him that we have to do this weekend.
Speaker 3:
So I get it. My husband is the same way. I totally get it, I get it. It was a pleasure to meet you in person and I’m honored to be here, oh my gosh.
Speaker 1:
By the way, listener, we have a new convert into the Mac. Casey has just gotten the Mac, so let’s round of applause for Casey, and if you’re using a Windows PC, that’s all right.
Speaker 1:
What she has to share is really that good. So keep listening to the end of this episode and I’m going to read your bio now. How about that? Because the first time I read it with my wife, casey, like good Lord, how did she do all this stuff? And so we’re going to get into that in a moment.
Speaker 1:
But, casey Devano, you’re an accomplished business advisor and executive life coach with 20 years of experience as a high achieving emphasis on high achieving professional across multiple industries. Speaking of which, you began your career in pharmaceutical sales and then you launched an aesthetic division of a dermatology practice which please tell me later what an aesthetic division of a dermatology practice is but you were board certified dermatology, pa. Then you went on to found a global skincare brand All right, all right, and so it just keeps getting better. And then you launched and expanded your online coaching and consulting business, and then you divided it into two independent I’m gonna assume profitable, successful companies and simultaneously you were building a multi seven figure real estate portfolio across the US while maintaining and this is the big one while maintaining a happy marriage and traveling the world.
Speaker 3:
I’ll say it again yes, how’d you do all this?
Speaker 2:
There’s a lot in there.
Speaker 1:
Please break it down for us who are just trying to get some traction in life and snapshot. Get your average folks here. Give us a snapshot of where your business is at right now.
Speaker 3:
Yes.
Speaker 1:
Thanks for being here.
Speaker 3:
Yeah, thank you so much for having me so, and thank you so much for that, that great intro. I mean I have gone through multiple iterations. I’m sort of the queen of pivots, if you will. You know I am not shy about change and it’s one of my core messages, because life changes, life has seasons, and not to be afraid of that change in that new direction. Because, you know, currently today I have two coaching consulting businesses and real estate portfolio. I no longer am practicing clinical dermatology anymore. I exited from the global skincare Company in 2020. That’s kind of a long story. We still have some silent partnerships with the new owners, but I’m not actively involved in that anymore. So I’ve pared it down to what I’m really more passionate about, which is really helping spread the word about leadership, and I formalized that my thoughts around this recently about how do you do it all Like, how do you do all the things and not feel overwhelmed.
Speaker 3:
Because along my journey, I had some very dark times. You know, and anybody who has had a road like mine, without question, they’ve had dark times and if they’re not being honest and transparent about it, they’re either not being truthful or they aren’t as successful as you think they are, because, in order to do these things, you have to stomach those hard times. The hard times what I’m talking about is extreme mental and physical health, extreme anxiety, panic attacks, sleepless nights, business challenges, losing money, seasons where you’re burning six figures, sometimes seven figures, in a year, you’ve got legal challenges, you’ve got team challenges, and all these things. No one talks about that. Right, we talk about the beautiful bio and the inspirational part of it, but I always bring right to the forefront like, in order to achieve a level of success, you have to be comfortable being resilient. You have to be comfortable with change and taking risks and build that emotional intelligence muscle to think bigger and understand that everybody who thinks bigger will have micro failures, macro failures. Overcome them, be resilient, pivot, change and rebuild bigger and stronger the next time around.
Speaker 3:
And so, in a nutshell though, the journey you know from where I was 20 years ago till today has been a long and bumpy road, without question, but would I change anything? No, would I change any of those dark times. You know when, when I had extreme stress and anxiety and my physician said you’re going to have a heart attack at age of 36, if you don’t sleep more than five hours a night and you’ve got to make some hard decisions, and that’s when I learned everything, from time blocking to emotional intelligence. I became a certified life coach. I trained with Tony Robbins for two years. I’ve invested more than six figures into emotional intelligence, mindset and studying human behavior, what makes some people successful and other people get stuck in what I call a red zone, and that’s what hopefully we’ll be able to share a few things with your audience and listeners here about my journey that will hopefully help people get past those red zones.
Speaker 1:
Yes, please yeah.
Speaker 2:
I feel like, even with what you just said, I’m like all right, we could just end the episode right now, like I feel encouraged. Okay, we got to be resilient, we can do this.
Speaker 3:
Yes, yes, and one of the first things you know, I think, when you and I met, I talked about this one concept that every business goes through a stage of growth, coast and sometimes contract. And so we’re growing and we’re working on their growth strategy of our business. Some, then sometimes we’re coasting, and when we’re coasting, where we might be building a team or we might be beta testing, we might be doing things, where we’re working behind the scenes on our systems, and then sometimes we’re contracting. And we’re contracting because maybe something in our market is changing in our external industry outside of our control.
Speaker 3:
In my experience with the skincare business, we hit a big roadblock with COVID, with some of our distribution channels. We were launching globally, as you had mentioned, and we had a few supplies coming from China. We had launched in Europe and South America and all of a sudden we had problems with supplies coming in to manufacture here in the US. We had problems with our supply chain going out to the world, right, things outside of our control, and so we had to do some contraction and make some decisions at that time.
Speaker 3:
Every industry has those outside forces that impact it, and so I always tell people recognize what stage, what season of business are you in and how long are you going to be in it? What’s your strategy to get to the next step, because every business is constantly evolving through hopefully always growth and then coast while you work behind the scenes and your infrastructure team growth again, but you will hit seasons of contract. And how are you innovating to navigate through that contraction period? Right now, we have some things in our economy, some unknowns going on, especially in the online space. For a lot of people, it’s contraction season and it’s not something to be afraid of. It’s just something to be head on aware of and understand how to navigate that.
Speaker 1:
Okay, so in the upcoming episode, let’s dive in more to a success that stems from setbacks and transforming failure into fuel for growth.
Speaker 3:
Yes.
Speaker 1:
The question that comes to my mind is did you say burning through six and seven figures a year, or did you say while earning?
Speaker 3:
Burning.
Speaker 1:
You did say burning?
Speaker 3:
Yeah, I was wondering about that too. I was like let’s go back to this Burning.
Speaker 1:
So yes, so if we must go through a season of contract then I’m sure the listener as am. I’m like. But Casey, what if I’m contracting and it’s like in the red?
Speaker 3:
Yes.
Speaker 1:
I’m in the red zone, but red means actually like floating the credit card bill from month to month and that is getting bigger and bigger and been on a decline with course sales, and I’m just not sure how long I can keep trying this business route. Before I got to go back to plan A, which was the thing I left before. I think you’ve been there. Can you speak to that a little bit and also tie into your personal journey and how you got through?
Speaker 3:
Yes, if you find yourself in one of these stages where you are burning cash, like you are losing more money’s going out than coming in, there’s a couple of things that you want to address head on. You know I learned this, you know, in my prior experiences. I help my private clients through these stages all the time, and number one is get a handle on your expenses. If you’re not looking at your expenses and I don’t just mean, do I need this? I mean, is this expense directly related to an ROI of either money or time? How are you measuring that, that expense that you have, whether it’s a team member, whether it’s a tech tool, whether you know whatever it might be, what are you spending money on and is it 1000% essential? How are you measuring it on money or time? The second is your time investment, and this one is actually more important, honestly, than your, your budget. Where your money is going is where is your time going. So when you are losing more money, oftentimes you’re getting into a period of panic. You’re getting into a you know, a scarcity mindset, like I just need to make that next dollar, I just need to get that next client or that next customer, and you’re sometimes getting stuck in the minutiae and you’re not thinking about the big picture. You’re not thinking about okay, what does it really take to move my business forward? Is it designing something in Canva, or is it having a conversation with a collaborative partner where we can cross, pollinate audiences, right? And so this is what most people just get, so panicked, and they then they where they retreat into the minutia, into the weeds, I call it, and that is a. That is a downward spiral trap. It get out of the weeds and think about okay, how are the bigger players doing this? How did they do it? The answer is always in a who. It is never in a what do I need to do? It is always in a who do I need to talk to? And so when you’re thinking about where your time and energy is to get out of the weeds and there’s three who’s that you want to surround yourself with that will get you over the hump of being into contraction and burning money and the three who’s are who are your team of mentors, coaches, people that have done it, experts, and this may be people that are working with you personally or you’re studying them. I study patterns of human behavior. Who are you studying in your field that has done it and do the things they do. So number one who? What are your? You want three to five people of people that have experience in your industry or in life, that have navigated seasons. The other who is who are you collaborating with right now? Who’s in your industry, but they do things a little differently.
Speaker 3:
So for you you’re you’re managing a lot of ads. You’re working with a lot of course creators and people online. Who are people that are doing email marketing, website design? Who else is in our ecosystem that’s serving a similar community and that’s cross, pollinate and cross and cross-reference and cross-support each other right? And your last two is who is on your team that’s doing the minutia? Who is in there designing some Canva? Who is doing, you know, some administrative support, vas, things like that, so that you can be strategic on your top two level of who’s. Those are the people that have the answer. It’s never going to come from within to overcome these contraction periods where you’re burning the money. It is always going to come from your mentors and your advisors in your industry or people with life experiences to help you see the bigger picture and your collaborating level of who’s. That is what’s going to get you over the hump after you’ve obviously looked at your expenses and trimmed off all the fat?
Speaker 1:
Trimmed off. All the fat Sounds so easy, but it gets super difficult when you’re looking at dude. I got to pull my kids out of classes. You got to get rid of the nanny Not that we’d know, but wow. Wow.
Speaker 2:
Okay, all right.
Speaker 1:
Yes, that’s a preview of what’s to come in the next episode. Yeah, we’re going to take it personal, though Snapshot of a time when you had to live through this?
Speaker 3:
If it was just once, tell us if it was just once, oh my gosh.
Speaker 3:
Multiple times, multiple times, so many times. So out of my business. I’ve been a part of growing five businesses. So, from the startup pharmaceutical company I did not own that, but I was part of the sales team and helped grow a brand new division here in Miami. Brand new, didn’t know anybody, it was cold calling, cold calling old school. But what did I learn? Pick up the phone, you call people, you talk to them, you get business. And I grew multi, six figures in one year by picking up the phone, something that people do not do right now. So when that business was struggling, what did I need to do? I need to either increase my volume or I had to increase the quality of conversations that I had. So in that business, that those are the two things, because that’s all I had was cold calls. There was no tools. This was back in the. This was back in the late nineties. We didn’t have a lot of internet support, it was phone calls. So either increase volume or increase the quality. But the answer was who was I going to talk to? And that turned into a multi, six figure business just my own territory within one year. Then the second was growing the aesthetic division. So, growing the aesthetic division.
Speaker 3:
I joined a dermatology practice after I went to medical school. I became a dermatology PA as I wanted to serve others. That’s still my passion today. Launching that aesthetic division means this was a clinical derm skin cancers, things like that and I grew the division that did all the fun stuff the lasers, the injectables. I had a celebrity patients, all of those fun things. Well, guess what happened? Bad economy, late, two thousands right 2008, 2009. We had a recession during that period and if you were not in business then you may be thinking that we’re coming into a rocky time now. Well, we had a rocky time then. And what happened?
Speaker 3:
was yes, people were not spending money. So they were not spending money on extraneous things, meaning aesthetics. Right, then this was an industry that you need some disposable income for, and when things are tough in your business, in your life, you’re maybe not going to go for that injectable, you’re not going to go for a laser treatment. You’re going to think I’ll do that next year when times are better. So again, what do you do during those times when you’re thinking like, oh my gosh, my schedule is drying up. I’m paid only on productivity. I had no salary, only paid on the percentage of patients that I saw. So there’s no patients, no income, just like being a business owner. So the benefit was I didn’t have the expenses at that time, but I still had zero income if there were no patients.
Speaker 3:
So what was the answer then? It was also in the conversations, but not the same as a sales conversation. This time it was in conversations with referral sources. So it was who could I network with? That worked with the type of client that would probably come in, you know, despite any economy. So that’s when I started networking with high profile other medical professionals. I started to network with people in the Hollywood industry, let them know the services I had offer services for free to people that I knew had a large audience of this, of the avatar that I knew was basically recession proof.
Speaker 3:
So again came back to the conversations and then fast forward to both of my coaching consultings. One of them has online courses. My medical consulting business has online course. So very similar to your audience, and we launched in 2021, our first course. We did a five figure launch, our first round with that course and we did better each round and then we sort of hit that plateau, like a lot of course creators do. After a few launches you hit a bit of a plateau. So what did we do? We started combining that course with some other micro tools and some other ways that we could serve that community. We got innovative in the way that we were serving that course to make it more valuable to our community and we’ve gone on now to combine that those programs with coaching. So what has started with a program that was maybe, you know, two or $500 has now elevated to a program that is now four to $5,000 per program because we combined it and we got innovative with it.
Speaker 1:
Sounds good. What were some of the thoughts that you had to push through during that time, because you’ve done it so many times now and the listeners benefiting from that, but I feel like they also can relate with in the moment you you said, and I’ll summarize in very basic terms in the moment you you said, and I’ll summarize in very basic terms, in the aesthetics division of dermatology you had clients who were doing injections so I’m going to assume it was less beautiful people getting things tucked and injected and inflated. And then you reached out and established like these connections folks who knew beautiful people with more money to get referrals Right. What were some of the conversations you were having as you were figuring out that you needed to reach out to people and what did you draw on to keep going?
Speaker 3:
So the acronym I like to use? I put this all under the bucket of self-leadership, and the acronym I use is VIBE. And when you are challenged with something that is taxing your emotional state, it is reducing your energy and your flow, because you’re now in scarcity mindset, you have fear, you’re not sure how you’re going to overcome this challenge and you are wondering if you should just throw in the towel. You’re like maybe this wasn’t a good idea in the first place, maybe this is just too challenging. The economy, all the things. There’s a million competitors. You know all of it. I was in Santa Monica, california. There was an aesthetic med spa in every corner. You know all the people. I think I am right to do this. All those things. We have it in every industry. So vibe, what vibe stands for and how it can pull you through.
Speaker 3:
V is your vision. What do you see yourself becoming? So in my instance, at that point in time, I saw myself as the number one person in the aesthetic space to deliver natural results. I was all. My mission was if anybody knows you had anything done, I’m doing it wrong. That was my motto and that’s why I went all over Los Angeles to everybody that I saw I was handing out cards to flight attendants when I was flying. At the restaurants to hostesses, I was handing out business cards to the world and saying I’m launching this new division. It’s all about looking natural, making you just look younger, rested and refreshed. No one will know what you did. If they did I’m doing my job wrong. If you just want to look more rested and refreshed, I’m your girl and I owned it. So that V for vibe is your vision, that you own it.
Speaker 3:
You see your space in the marketplace as unique and different and with a hundred percent conviction you want to tell the world about your vision and you’re not shy about telling everybody you come in contact with, whether it’s your avatar or it’s your neighbor or whoever it is. You know you’re telling everybody. You’re passing out virtual business cards or real business cards to the world, and that’s what I did at that time. So that was the vision. That’s part of V in the vibe. When you’re feeling really beat down is start to think about how you’re different. Do you really believe in what you do? And if you do, how many people every day are you telling? Even if it’s not your avatar? Are you telling 10 people a day. If not, who’s going to know what you do and that you’re different and better. So vision is super important.
Speaker 3:
I is intentional balance. Are you balancing your time between your work and your play? Are you rewarding yourself for the micro wins, even in those hard times? What is a metric that is growing right now? Are you? You know, in the digital space, you know, with a lot of your listeners that are course creators. You know what are we celebrating for new email opt-ins? What are we looking at for website traffic? Like, what is a micro win?
Speaker 3:
We can celebrate and take a moment that we are having intentional boundaries and we are celebrating the wins and allowing ourself to disconnect from work and go and celebrate in a way that maybe doesn’t cost a lot of money, but we’re rewarding ourself in some capacity for even the micro wins. So those intentional boundaries on our time with work and with life and balancing it with intentional time with family and friends as well. So we come to Viber now at B B is building that resilience. That resilience is when things fail, when you have a micro failure. You’re starting to shift the language in your head that failures are a privilege, and one of my favorite things- I like to share in my new keynotes is business is a blessing.
Speaker 3:
We are all blessed to own our own business and have this freedom of our own time and flexibility. And failure in business is a privilege. It’s how we learn. If you do not fail, you will not grow. And fear is a choice. Fear is a privilege. It’s how we learn. If you do not fail, you will not grow.
Speaker 3:
And fear is a choice. Fear is a choice, and so building that resilience mindset is wrapping your head around those three things Business is a blessing, Failure is a privilege and the fear is a choice. You can choose how long you want to be afraid and when you want to get up and go. And the E in VIBE is evolve. What are you doing different? If you do the same thing today that you did last week and the same thing this month that you did last month? Nothing’s going to change. So my philosophy is 20% of your calendar and 20% of your effort has to change every 90 days if you want your life and business to change. So for Evolve, what are you doing different? Because if you’re in those times of contraction, you’re burning money, you’re struggling. What are you doing different? How is your 20% of your calendar? Wipe it off and replace it with 20% of activities you believe will change the game for you. Test for 90 days.
Speaker 1:
I promise things will be different 20% of your calendar change every 90 days. 20% of your activities change to what you think will move the needle for your business 100% Yep. Okay, all right. How do you balance when everything is on the line and you’re moving through the head? Talk has changed to. Business is a blessing, failure is a privilege. We’re going to grow.
Speaker 2:
Yep.
Speaker 1:
How do you balance business between your personal life? Your bio said and you went through all of this with a successful marriage. Let’s know a little bit about that.
Speaker 3:
So the I, those intentional boundaries I learned the hard way when times were dark and this was back in like 2015 and I was not balancing well. So, please, I don’t want anybody to think that I have it figured out. I’m still figuring it out but I can tell you, you know, nine, 10 years ago I did not have it figured out. Now I do things very differently. I went from, you know, arguing with my husband all the time, us having financial strain, all of those things that cause a lot of conflict in a relationship, wondering if we’re going to lose our house, wondering if the marriage is going to survive all of this turmoil, to now having extremely intentional focus on our relationship. Number one we set our vision together. That V we, our vision is very much aligned for our life goals, our financial goals, our relationship goals. Where are we going today? Where do we want to be in three years, five years, 10 years? They’re very much aligned. That vision conversation.
Speaker 3:
We have, at least twice a year, very intentional investments in relationship without distractions. So we’ve taken it to the extreme where we actually disconnect over the holiday season, where most people super connect with family. We actually do our holiday celebration the week before the holidays and we disconnect. We go off the grid for 10 days between Christmas and New Year’s because it’s a time of year that business is not very demanding and so we take the family demands out of that as well. So we do early holiday celebrations mid-December and then we get on a plane, we leave the country and we are disconnected from the world, just focusing on our relationship ourselves, our new goals, our new vision.
Speaker 3:
We do that twice a year, completely out of the country, different language, different environment. We shut ourselves off from the world, friends, family, everybody. Now, that’s just for a short period of time, right, it might be a week, might be two weeks long for some people, but short in the scheme of our whole lifetime. We spend a lot of time with family. We have a whole summer house. We spend two or three months a year with my extended family, cousins and all the things. So we invest our time super intentionally.
Speaker 3:
We know summer season is all about family, it’s all about spending that quality time at the beach house. But then we have other times a year. We know our business is a little less demanding and we take advantage of that to disconnect from everybody, everything and focus on ourselves, and that’s been really integral. And we mix that in with frequent date nights and others, you know staycations and things like that in between. So we’re constantly giving ourselves either a micro vacation or a big disconnect to keep our relationship strong, keep our vision strong and keep us really a united force. So we know we can when those challenges come up because they do, the challenges come up the money is you get lost. There’s a team challenge. There’s some BS going on with a business venture somewhere, but we know we can get through it together because we’re like rock solid united.
Speaker 2:
I love that.
Speaker 1:
I knew we needed more weekend staycations.
Speaker 2:
I love those times. Hook it up with a babysitter and let’s go to the center of a city and or the city that we live in and hang out in the hotel. Yeah, yeah we love that definitely.
Speaker 3:
How long have you been married? I have been married 23 years. Got married in 2002, so 22 years yeah and is your?
Speaker 2:
is your husband part of the business too? Do you work together, or my husband has been part of the business?
Speaker 3:
too, do you work together, or my husband has been part of some of our businesses. We co-founded the skincare company. So, out of five that I’ve grown, we co-founded the skincare company together and he does some a little bit of tech, a little small things for my coaching, consulting and we partner on the real estate. So we’ve partnered on two out of the five that I’ve been an active part of growing. Okay, yeah.
Speaker 1:
What does the real estate look like?
Speaker 3:
Midterm, short-term, long-term. Yes, I’ll give you my quick, high level thoughts on real estate investing. My personal favorite, if you are a business owner and growing your business, is long-term rentals, and the reason is short-term rentals require more active attention. Are they lucrative? 1000%? Yes, I have lots of colleagues and friends in the real estate game that are very serious about their short-term rentals. That is their number one business. They are not growing another business.
Speaker 3:
So I always encourage my private clients I’m working with and we’re working on their business growth strategy and their personal wealth growth strategy. We’re working with their financial advisors and CPAs. We want active source of income and we want passive sources of income, and when we’re thinking about passive, we want them truly passive if we are scaling a business. So when I work with people we are growing, we’re scaling their business and scaling their life. So that does mean active and passive income. Real estate when we have long term rentals is much more passive. We have managers and things like that. So we have 10 pieces of property across the United States. We have Florida, nashville and Maine. We had Chicago and LA. We sold those recently. All have been long-term. We dabbled in short-term rentals back in the late 2000s during that rocky economy. That was another time we lost. That time we lost multi-five figures in that transaction.
Speaker 3:
Pretty early back then, yep, we did a short term then in a vacation location. It was a ski condo. We thought we would use it and rent it. It would be great and we lost money both on the income and when we sold it, on the overall equity. So we stick with long-term. We look for places with active population growth, job market growth and we invest there in long-term and have onsite managers. So it truly becomes as passive as possible because we are actively growing other businesses. I have two coaching consulting, my husband works in television and he’s got some business ventures he’s thinking of developing. So the real estate for us is a longer game. Now if you’re thinking about real estate on a short-term gain and you want it to make a lot of money fast, short-term rentals can be great. But be ready, they’re going to take your time, they are going to take active energy. They are not so passive.
Speaker 1:
I feel like I heard you on a BiggerPockets episode somewhere. Yeah heard you on a BiggerPockets episode somewhere. Real estate versus putting money into an index fund the target date index fund.
Speaker 3:
What’s your favorite Real estate all day long? I have a diversified portfolio in index funds and we’ve got the index funds, all those. We dabble a little bit in crypto. We diversify all over. My favorite is real estate. There are some tax benefits to real estate. The interesting thing about real estate is you have cash flow, so that is great. You can reinvest. But if you invest in the right areas, the appreciation over time you just can’t match the cash flow annually plus the appreciation. I’ve yet to see the market do that in my lifetime. So I started investing when I was in my mid-20s. I’m now in my late 40s, so 24 years my real estate has far outperformed what we’ve done in the traditional markets, but we still put money in there.
Speaker 3:
We definitely believe in diversification, so we definitely have investments spread across the board.
Speaker 1:
I like it. Well, we’re going to continue this conversation in the next episode, and I feel like it will actually be a continuation because we’re going to discuss, from setbacks to success, transforming failure into fuel for growth. For the listener who needs to come back for the next episode, what’s that one thing you’re going to tell them that they need to come back and hear.
Speaker 3:
Oh, I think you know well let’s really dive into growth strategy what the growth strategy is that can insulate you in any industry, in any economy, and what you want to pay attention to if you really want to be able to weather the storms and get to the next side.
Speaker 1:
The growth strategy that can insulate you and keep you growing in any economy and want to pay attention to, so you can make it to the other side. Deal I’m in.
Speaker 2:
I’m in.
Speaker 1:
Good thing I’m in because I’m the co-host.
Speaker 2:
You are. You are. Thank you for being here by the way.
Speaker 3:
Thank you.
Speaker 1:
And as for you, the listener, thank you for being here too. Until we see each other or I guess you see us and hear from us be blessed, and we’ll see you in.
